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Job Details
| Location: | Tokyo |
| Salary: | Competitive |
| Job Type: | Permanent |
| Specialization: | Consumer Goods & FMCG |
| Reference: | 56081 |
We are looking for a Brand Manager experienced in coffee products for a key client in FMCG industry. This role requires a strong grasp of consumer behavior and the ability to align brand strategies with customer needs. It's perfect for a marketer eager to lead projects and grow a brand in a competitive market, offering significant professional development and the chance to enhance brand value and market presence.
Key Responsibilities:
- - Understand consumer needs to develop products that align with brand benefits.
- - Manage brand features to increase consumer value.
- - Oversee marketing efforts, including packaging and quality standards.
- - Work with advertising agencies on effective brand communications.
- - Lead product development and manage innovation projects.
- - Analyze advertising, sales, and costs to optimize spending.
- - Implement promotional strategies to boost consumer engagement.
- - Collaborate with teams to create marketing strategies that achieve sales targets.
- - Monitor brand performance through regular KPI tracking and assessments.
Qualifications:
- - Bachelor's degree or higher.
- - Fluent in Japanese (business level) and English
- - Minimum of 5 years in marketing and brand management.
- - Strong skills in reporting and stakeholder management in English.
- - Experience with digital marketing and P&L management is a plus.
- - Experience in FMCG marketing or sales is beneficial.
- - Strong leadership skills to align stakeholders and drive innovation.
- - Proactive, team-oriented, and able to seize business opportunities.
- - Dedicated to personal and professional growth through marketing activities.
If this position is not ideal for you, but you are looking for a new opportunity,please contact us to discuss your options.