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Job Details
| Location: | Tokyo |
| Salary: | Competitive |
| Job Type: | Permanent |
| Specialization: | Consumer Goods & FMCG |
| Reference: | 55588 |
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We are seeking a Consumer Engagement Senior Manager to lead digital marketing efforts, boost brand visibility, and drive profits. This role involves coordinating digital projects focused on consumers, managing direct-to-consumer sales, and creating engaging content to improve customer experience. It's a chance to significantly impact digital consumer engagement and help grow well-known brands.
Key Responsibilities
- - Lead digital marketing projects with teams and agencies.
- - Manage LINE communication and analyze performance.
- - Improve CRM processes to boost consumer engagement.
- - Oversee daily operations of the direct-to-consumer store.
- - Create strategies to increase online sales and customer interaction.
- - Run effective online promotions to increase sales.
- - Research digital consumer behavior and engagement.
- - Provide detailed reports on consumer data to guide decisions.
- - Work with stakeholders to set KPIs for program success.
Qualifications
- - Fluent in Japanese and English; knowledge of French is a plus.
- - 4-5 years of experience in project management, consumer insights, or business analytics.
- - Strong understanding of digital marketing and e-commerce.
- - Experience managing official LINE accounts is preferred.
- - Background in advertising, research, or related fields is helpful.
- - Creative, open-minded, and proactive team player.
- - Bachelor’s degree (4-year program) required.
If this position is not ideal for you, but you are looking for a new opportunity,please contact us to discuss your options.