Trade Marketing Manager

Trade Marketing Manager | Food & Beverage トレードマーケティングマネージャー 食品・飲料

Our client, a leading Japanese business in the Food & Beverage industry, is seeking a Trade Marketing Manager to join their Marketing Leadership team. This role offers the opportunity to lead the planning and implementation of trade strategies, manage a team, and influence the broader business across Japan, Asia, and globally. The position provides a chance to work closely with commercial leadership and offers a competitive salary and benefits package.

Key Responsibilities:

- Plan and implement On and Off trade annual strategies
- Manage and develop Trade Marketing team members
- Coordinate cross-channel Trade Marketing activations
- Oversee preparation of 12M Activity Calendar for Off-Trade channels
- Track and report on product distribution and pricing strategy
- Develop sales tools with Sales Team for brand presentation
- Manage POSM materials development and distribution
- Evaluate promotions using sell-in, sell-out data

Qualifications:

- 8+ years in sales-related industry
- Fluent in Japanese and English
- Experience in eCommerce (2+ years)
- Spirit industry background is preferred but not mandatory
- Experience with trade marketing strategies
- Strong leadership and team management skills
- Experience with POSM management
- Analytical skills for tracking KPIs and promotions

キャリア、ポジション等ご質問のある方はご連絡下さい。ぜひご連絡ください。