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Product Marketing Manager | Food Industry プロダクトマーケティングマネージャー 食品業界

Product Marketing Manager | Food Industry プロダクトマーケティングマネージャー 食品業界

Our client, a company in the food industry specializing in gifting, is seeking a Product Marketing Manager to lead their core retail business in the Baked & Other category. This role offers the opportunity to manage over 500 SKUs annually, engage in new product development, and execute full 360 marketing strategies.


Key Responsibilities:
  • - Lead product development for gifting in baked goods
  • - Manage P&L and budget for assigned product area
  • - Coordinate product launch with PR, sales, and other teams
  • - Develop product concepts based on consumer insights
  • - Conduct post-launch reviews and propose future plans

Qualifications:
  • - 5+ years in consumer goods marketing, ideally food or beverage
  • - Business fluency in English and native fluency in Japanese
  • - University degree required
  • - Experience with product lifecycle management tools
  • - Proficiency in data analysis tools like Excel or Tableau
  • - Experience with cross-functional team leadership
  • - Familiarity with consumer research methodologies

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