Global Marketing Specialist- JPN & ENG- IT

Global Marketing Specialist - Bilingual (JPN & ENG) - IT

We are looking for a Global Marketing Specialist

We are looking for a Global Marketing Specialist to lead international marketing efforts for a well-known IT company. You'll work on strategies for ad fraud prevention products, helping them grow worldwide. This role is perfect for creative minds who enjoy working in fast-paced environments and tackling global challenges.

Key Responsibilities:

- Create and execute international marketing plans, focusing on choosing markets, positioning, and channel strategies.
- Develop lead generation campaigns for English-speaking areas using content marketing, webinars, ads, and trade shows.
- Write and edit English content for websites, landing pages, and white papers.
- Use CRM tools like HubSpot to manage and nurture leads.
- Work with sales teams to support their efforts and help close deals.
- Build and maintain partnerships with local partners.
- Track KPIs and suggest improvements.

Required Qualifications:

- Business-level English proficiency and conversational Japanese skills.
- Over three years of B2B marketing experience.
- Strong digital marketing skills, especially in SaaS.
- Experience with web marketing tools like GA4 and HubSpot.
- Excellent communication skills for teamwork.
- Experience in marketing to international audiences.
- Understanding of ad technology and ad fraud prevention.
- Background in startups or fast-growing companies.
- Strong writing and copywriting skills.
- Knowledge of other languages besides Japanese and English.
- Self-starter who can develop and execute strategy based on hypotheses.
- Technology-focused, data-driven, with strong analytical abilities.

Skills & Experience Gained:

- Practical B2B marketing skills for global markets.
- Strategy and execution experience in SaaS product growth.
- Coordination skills with international teams.
- Data-driven decision-making and PDCA cycle management.
- Business development insights in emerging markets.

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