Digital Marketing Specialist

• - Work with clients to create and implement digital marketing plans that meet their goals.
• - Lead digital marketing campaigns via email, social media (Instagram, X, TikTok), and LINE, and evaluate their performance.
• - Collaborate with designers and copywriters to produce engaging content and manage creative projects.
• - Develop influencer campaigns and affiliate marketing programs, and analyze their ROI.
• - Analyze and improve user-generated content (UGC) strategies.
• - Conduct keyword research and apply SEO best practices to increase web traffic.
• - Use tools like Google Analytics and Looker Studio to track traffic, conversions, and customer lifetime value (LTV).
• - Create KPIs, report on results, and suggest improvements to boost client success.
• - Maintain clear communication with team members and clients and deliver effective presentations.

• - Over 5 years of experience in digital marketing.
• - Successful track record with multi-channel strategies, including social media, email, and affiliate marketing.
• - Knowledge of marketing automation and CRM tools (e.g., Salesforce, Marketo, HubSpot).
• - Skilled in data analysis using Excel or similar tools.
• - Experience working with designers and agencies.
• - Strong presentation and client interaction skills.
• - Native-level Japanese proficiency.
• - Experience in advertising operations (e.g., Meta Ads, Google Ads).
• - Proficient in data analysis tools like Google Analytics 4 or Looker Studio.
• - Experience with global brands or international clients.
• - Understanding of UGC and social media analysis.
• - Experience in B2B marketing for lead generation and nurturing.
• - Team or project management experience.

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