Senior PR Manager | Media Relations シニアPRマネージャー メディアリレーションズ
Our client, a company in the food and beverage sector focusing on online food delivery and e-commerce, is seeking a Senior PR Manager to enhance brand visibility across Japan's media landscape. This role offers the opportunity to lead proactive media engagement and execute modern digital PR tactics, ensuring the brand is recognized as a vital part of Japan's local infrastructure.
Key Responsibilities:
Lead proactive media engagement with major dailies and trade press
Customize global messaging into culturally resonant Japanese narratives
Develop high-quality Japanese press kits for broadcast media
Manage execution of press conferences and media meetings
Oversee daily media clipping and sentiment analysis
Draft immediate official statements for media during crises
Build and sustain relationships with influential media personnel
Work cross-functionally to develop stories around the brand ecosystem
Qualifications:
10+ years PR experience in Japanese market
Proven success in organizing large-scale press conferences in Japan
Strong business English proficiency
Ability to write press releases and company overviews
Experience with Japanese media relations and engagement
Familiarity with digital PR tactics
Experience in crisis communication and media monitoring
Knowledge of Japanese cultural nuances in communication