Brand Marketing Director | Food & Beverage ブランドマーケティングディレクター
Our client, a leading company in the Food & Beverage industry, is seeking a Brand Marketing Director to spearhead comprehensive marketing strategies. This role offers the opportunity to define brand positioning and strategy, focusing on experiential activations, digital/media amplifications, and influencer initiatives. Enjoy the benefits of working in a dynamic environment with opportunities for career growth and development.
Key Responsibilities:
- Develop brand communication strategies for campaigns
- Collaborate with agencies to maximize media reach
- Execute marketing plans within budget
- Engage influencers and loyal customers
- Define brand positioning and strategy for target consumers
- Build relationships to increase brand reach and trial
Qualifications:
- Business level+ communication skills in Japanese and English
- Experience in brand-building and marketing activation
- Strategy development skills using data and insights
- Experience in the Food & Beverage industry is preferred but not mandatory